Blue Bell Announces Second Phase

The second phase of the Blue Bell rollout was announced today. According to a statement by Ricky Dickson, vice president of sales and marketing for Blue Bell, the ice cream will begin hitting shelves in Dallas and other cities in November.

“We continue to make good progress and expect to begin production at our main plant in Brenham in the next few months,” Dickson said. “With our Broken Arrow plant now producing ice cream, we are confident that we can build enough inventory to enter phase two  beginning Nov. 2. We do not have a date for any other phases at this time.”

They posted an update on Facebook stating, “We’re busy making ice cream and preparing for phase two! On Nov. 2, Blue Bell Ice Cream will be available in Dallas, Ft. Worth, Waco, Tulsa, Oklahoma City and surrounding areas.”

Currently, Blue Bell is available in five flavors including, Buttered Pecan, Cookies ’n Cream, Dutch Chocolate, Homemade Vanilla and The Great Divide with hopes of adding more flavors in months to come.

Welcome back, Blue Bell!

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