Chick-Fil-A Offering A “No Cell Phone” Challenge With Free Ice Cream Rewards

A mother of two kids who spent an entire meal on her cell phone and not communicating with her kids sparked an idea in a Chick-fil-A restaurant owner that is now spreading across the chain. Brad Williams, who owns two Chick-fil-A restaurants in Georgia, created the “cell phone coop,” a box that sits on every table in his restaurants.

The box, decorated with wire coop, instructs diners to turn their cell phones on silent and place them in the coop. If the phones stay inside the box for the entire meal, diners get a free ice cream for dessert. “It just got me thinking how to get people to disconnect in order to connect and to take a technology timeout,” Williams said of his idea. “Be present where your feet are.”

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